Using NHL Edge data, the game, NHL PrePlay, will create forecasts and award experiences as prizes with a top prize of CA$100,000 ($73,450).
Every match day of the NHL will have the game available. Among the prediction questions are: Who will triumph tonight's game? and of which of these players has the toughest shot?
Correct responses with the receiver of the highest points will award points to game-playing fans; the Grand Prize winner will get CA$100,000.
Shop gift cards, weekly ticket giveaways and a monthly vacation to an NHL tentpole event like the NHL Winter Classic are among the extra awards.
Under the agreement, Bet99 will be shown on Rogers Sportsnet using digitally enhanced dasherboards and Stanley Cup playoff events, therefore exposing its sponsors.
Using the NHL's network of marketing, digital and social media channels, the partnership also grants Bet99 a number of exclusive marketing rights and designations that will link Bet99 companies with NHL fans.
"This is revolutionary for Canadian hockey and sports fans," Bet99 CEO Jared Beber said. Particularly with the prizes—access to once-in-a-lifetime events—NHL PrePlay will increase fan involvement and excitement around NHL games.
Designed to complement our emphasis on education inside the gaming environment, the game gives players chances to explore the area and get more informed without making any wagers.
"Not only is the NHL PrePlay program creative and a wonderful gateway point for new and prospective bettors, but the instructional value also fits nicely with our emphasis on responsible gaming. We will also take this arrangement to the next degree using our relationship with NHL sensation Auston Matthews.
18+. T&Cs Apply.
18+. T&Cs Apply.
18+. T&Cs Apply.
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